“Looking for advice on setting up your own company, improving your career prospects, or developing your leadership skills? Why not ask Richard Branson?
With love of books, business development and innovation, for the purpose of sharing (and caring), here are the key trends and latest publishing industry information from this week:
Like all things if you fail to plan, you plan to fail.
Carefully construct a strategic marketing plan that will hold you accountable and will establish key goals/outcomes for you to work towards.
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Correctly price point your book in the marketplace.
Don’t undercut your competitor’s purely because you think this will achieve you a greater number of sales; and yet don’t overvalue the content that you have produced. Model your pricing on relevant sized books in the market as well as those within your specific sector.
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Spend time developing quality content and invest in proofreaders and editors to transform your manuscript into an edited, professionally written book.
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