Tag Archives: How to Market Your Book

The Bestseller Incubator – An Insider’s Guide to Successfully Marketing Your Book – NEW RESOURCES!

The Bestseller Incubator - Barefoot Basics

The Bestseller Incubator: An Insider’s Guide to Successfully Marketing Your Book :The Essential Home Study Program For Self-Publishing Authors + Bonus Resources, Directories, Templates, Spreadsheets and Checklists

Are you looking to publish or be published in 2013? Or simply, looking forward to finally putting pen to paper or fingers to keyboard in the new year to make your long-term writing dream a reality?

Maximise your opportunities for self publishing success by investing in Barefoot Basics’ The Bestseller Incubator. Developed by Rochelle Stone, Publishing & Marketing Specialist at Barefoot Basics, to guide new and established authors through life beyond the manuscript and towards establishing their online platform, marketing & pr schedule, distribution model and book business plans.

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Review: Richard Branson – Like A Virgin (& Streamline Your Book Production Journey)

Richard Branson - Like a Virgin Review

“Looking for advice on setting up your own company, improving your career prospects, or developing your leadership skills? Why not ask Richard Branson?

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Blog with Purpose – Define Your Vision & Purpose for Blogging

Action Step: Blog with Purpose – Establish Your Topic Area & Categories

Many people being blogging by sharing their passion and insights into a topic that is of interest to them, without a clear vision on where the content nor blogging process will lead them.

However, if your aim is to blog your book, you need a structured vision and approach which will take you step-by-step towards your end goal.

Ultimately, your blog will be the key to audience development by cultivating your niche positioning within the marketplace. This will ensure that upon launching the physical book you will have an engaged and pre-qualified audience, converting readers into clients or customers with one simple step.

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How To Market Your Book #9: Plan, Plan, Plan!

Like all things if you fail to plan, you plan to fail.

Carefully construct a strategic marketing plan that will hold you accountable and will establish key goals/outcomes for you to work towards.

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ABOUT THE AUTHOR: ROCHELLE STONE IS THE MARKETING, SOCIAL MEDIA AND PUBLISHING SPECIALIST AT BAREFOOT BASICS – WORKING WITH SMALL BUSINESS OWNERS, SOLOPRENEURS AND SELF-PUBLISHED AUTHORS ACROSS THE SUNSHINE COAST, BRISBANE, SYDNEY, CAMPBELLTOWN AND WOLLONGONG REGIONS.

How To Market Your Book #8: Price Your Book Correctly

Correctly price point your book in the marketplace.

Don’t undercut your competitor’s purely because you think this will achieve you a greater number of sales; and yet don’t overvalue the content that you have produced. Model your pricing on relevant sized books in the market as well as those within your specific sector.

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ABOUT THE AUTHOR: ROCHELLE STONE IS THE MARKETING, SOCIAL MEDIA AND PUBLISHING SPECIALIST AT BAREFOOT BASICS – WORKING WITH SMALL BUSINESS OWNERS, SOLOPRENEURS AND SELF-PUBLISHED AUTHORS ACROSS THE SUNSHINE COAST, BRISBANE, SYDNEY, CAMPBELLTOWN AND WOLLONGONG REGIONS.

How To Market Your Book #7: Content

Spend time developing quality content and invest in proofreaders and editors to transform your manuscript into an edited, professionally written book.

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ABOUT THE AUTHOR: ROCHELLE STONE IS THE MARKETING, SOCIAL MEDIA AND PUBLISHING SPECIALIST AT BAREFOOT BASICS – WORKING WITH SMALL BUSINESS OWNERS, SOLOPRENEURS AND SELF-PUBLISHED AUTHORS ACROSS THE SUNSHINE COAST, BRISBANE, SYDNEY, CAMPBELLTOWN AND WOLLONGONG REGIONS.

How To Market Your Book #6: Relationships

Cultivate relationships with influential people within your market.

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How To Market Your Book #5: Word Of Mouth

Respect your raving fans, through word-of-mouth they have the power to grow your business.

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How To Market Your Book #4: Make Your Chapter Titles and Headings Sing!

Capture and convert potential readers through your Table of Contents. To encourage online sales, provide potential customers with an online preview of your TOC and book layout, as well as a images of your front and back cover.

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How To Market Your Book #3: Cross Promotion

Cross promote your upcoming speaking engagements, book signings or courses by including a small professional flyer in each book order posted. And likewise, at any events, speaking engagements or book signings, have your book available for sale or an order form which will offer for sale both your books and courses.

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